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我们真正卖的是什么?|What Are We Really Selling?

Updated: Jul 4

往下拉阅读中文版。



Have you ever been to a big city at night? Maybe you’ve seen videos of Times Square in New York — with its bright lights, giant screens, and loud music. Everything is flashing and moving, trying to catch your eye. One ad says, “Buy this!” Another says, “You NEED this!” It’s all about selling stuff.


It can feel fun and exciting — but also a little too much.


Now let’s go somewhere very different. Imagine walking into a quiet, old temple in Tibet. It’s been around for over hundreds years. The walls are tall, and the windows are made of colorful glass. When sunlight shines through, it lights up the whole room with stories — not stories about make-ups or phones, but about kindness, forgiveness, love, and hope.


That temple was trying to sell something too. Not products, but ideas — ideas to help people live better, kinder lives.


So here’s the big question: What are we really selling?


Times Square sells fun things for now. Temple shares big ideas for life.


However, the world isn’t just about choosing one side or the other — we can connect both and make something even better. What if one day, big billboards didn’t just show snacks or clothes, but also said things like:

✨ “Say sorry. It matters.”✨ “Be kind to someone today.”✨ “You’re not alone.”


That would still be selling — but it would be selling something that helps our hearts, not just our wallets. 


We don’t need to stop selling. 

We just need to dream bigger about what we’re sharing with the world.



你们有没有去过纽约的时代广场?那里到处是巨大的屏幕、五颜六色的灯光,还有不断滚动的广告:“快来买这个!”“你需要这款最新的手机!”看起来很繁华,很酷炫。


但看多了这些也会让人觉得累:这些广告总是在告诉我们,我们“缺点什么”。


现在,让我们换个地方想象一下。我们来到西藏一座历史悠久的寺院。里面很安静,阳光透过红墙照射进来,风吹动着五彩经幡。这里没有商品,但有很多故事 - 关于慈悲、原谅、爱、信任,力量。


你知道吗?这座寺院其实也在“销售”,但它销售的不是东西,而是让人活得更好的想法


所以问题来了:我们到底在“销售”的,是产品,还是希望?


时代广场分享的是时尚,是繁华,是潮流,寺院分享的是信念。


但是这个世界从来都不是对立的,我们可以将它们相结合。如果有一天,街上的广告不光在卖潮流服饰和科技产品,也在说:


✨ “试着原谅别人。”

✨ “告诉朋友你很在乎他。”

✨ “你已经很好了。”


那仍然是广告,但广告的意义变了 - 它不只是让你花钱,而是想让你过得更好。


这个时代,我们不需要抵制消费,我们仍然需要销售,但我们可以试着销售一些 - 更有意义的东西。

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